Yucatan Property Management

It was very important for this client that his logo was solid, dependable and communicated a feeling of trust. As a property manager, the client was trusted with client's vacation homes and wanted a look that would instill trust, while also communicating that the business was related to real estate.  The different greys communicate serious business, the typeface for the initials YPM echo that solidity and the red key stands out, reminding you that this company stands out too...  and is the key to peace of mind about the management of the real estate in question.